Regional Operations Manager区域运营经理

JOB SUMMARY 岗位概要

Manages regional store operations to ensure high levels of productivity, efficiencies and effectiveness.

Stays abreast of competitive environment. Is responsible for the profitability of corporately own stores in the given regions/areas and maintaining strong operational cadence.

管理所负责区域的门店运营，以保证高产能、高效率及有效性。与时俱进，负责所管辖区域爱室丽直营门店的盈利能力，并保持高速运作节奏。

Commits to the company’s vision, mission and demonstrates organizations’ values.

致力于公司愿景、使命和价值观。

ESSENTIAL DUTIES & RESPONSIBILITIES 主要工作职责

1. Manage Regional Store Operations to ensure high levels of productivity, efficiencies, and effectiveness

管理所负责区域的门店运营，以保证高产能、高效率及有效性

• Ensure the correct departmental structure, staffing, and scheduling is in place and maintained to ensure value for our customer

确保部门架构，人员配置，和排程的准确性，以保证顾客的接待

• Ensures operational readiness and execution by auditing facility, floor condition, and housekeeping to standards that have been set forth to meet or exceed customer expectations

通过核对设备、楼层情况以及保持清洁，确保随时就绪的运作状态，甚至可以达到超过顾客预期的标准

• Is responsible for the effective execution of all advertised events and promotions in all corporately owned stores in given regions/area

负责所有广告活动和促销在爱室丽直营店的有效执行

• Lead all store team on sales processes to meet or exceed customer satisfaction and sales goals

带领所有门店销售团队，使他们的销售流程达到甚至超出顾客的期望的以及预订的销售目标

• Create a culture of performance by conducting an aggressive planning and goal setting process that fuels future business growth

实施远大的计划以创造一个追求业绩的文化氛围，目标设定过程可以燃起长远的业务增长

• Actively coaches, mentors, and manages communications with all employees through effective meetings, individual one-on-one coaching, and all communication mediums

通过有效的会议，单独的一对一辅导以及所有人员的交流媒介，教练、顾问和经理，可以与员工之间积极的交流

• Ensures the company’s sales process is followed in specified regions/area order to identify customer needs and to provide solutions for their home furnishing needs throughout the customer buying cycles

确保公司的销售流程的有效执行，并且根据消费者购买周期，以确定顾客的需求，提供家居产品解决方案

2. Is responsible for competitive shopping within the region and ensuring all associates are knowledgeable on Ashley Furniture product, competitor’s product and can provide a selling story to assist the customer in making a well-informed purchasing decision

与时俱进，确保所有同事对爱室丽家居产品、竞争对手的产品了如指掌，并且可以在销售过程中为顾客讲解品牌故事，为他们提供更好的品牌购买选择

3. Makes employment recommendations such as hiring, improvement plans, transfers, promotions, terminations, pay adjustments. Tracks employee time-keeping and absenteeism

在招聘、改进方案、转型、晋升、离职以及薪资调整方面可以提供建议。跟踪员工的出勤和缺勤率

4. Works closely with the departments of Marketing/Advertising, Operations, Customer Service, Merchandising, Warehouse and Human Resources in managing the overall retail operations

在管理零售全面运作方面，与市场/广告部、运营部、客服部、销售部、仓库和人力资源部门紧密合作

5. Attend all training sessions when required

出席所有必要的培训课程

6. Manage and improve functional area performance measures through use and interpretation of Continuous Improvement tools. Improve working conditions and processes (safety, quality, productivity, costs) including supporting and directing employees to participate in improvement programs.

通过使用和说明持续改善工具箱，管理和改进职能范围的绩效衡量标准。改善工作环境和流程（安全、质量、生产力、成本等方面），包括支持和指导员工参与改善程序。

7. Maintain reliable attendance

保持出勤率

8. Ensuring the profitability of the store/s in given regions/area, Shanghai, Suzhou and Hangzhou

保证所负责区域的门店盈利能力,上海， 苏州和杭州

9. According to the marketing goals of sales prospects, formulate detailed plans

根据上海区域的销售前景营销目标制定具体前景营销完成计划。

• Assist expansion of all stores in sales, gather information of premises, seek target goals and assist in organizing different activities

辅导店面拓展前景营销工作，收集汇总楼盘信息，寻找销售目标楼盘，进行开发拓展工作，协助店面组织策划开发楼盘的各项活动；

• Assist cooperation between all corporate stores and property developers and property management, such as prototype room and display

辅导店面与楼盘开发商以及物业等合作，开展各类合作方式，如样板间，物业摆放等；

• Assist all corporate stores in developing decoration company, design studio and designer resources

辅导店面开拓装饰公司，设计工作室，设计师资源；

• Assist all corporate stores for more brand alliance activities

辅导店面开拓品牌联盟活动；

• Conduct regular research of competitive brands in corporate market, report market analysis to company

定期调研市场竞争品牌，向公司提供市场分析汇报。

• Collect the advanced marketing information and customers’ suggestions, put forward recommendations to marketing strategy and after-sales service.

收集一线营销信息和前景营销客户意见，对公司营销策略、售后服务等提出参考意见。

• Assist stores in conducting home visiting and directing to complete designing scheme

辅导店面开展家访工作，指导店面完成各类设计方案制作。

10. Complete other assignments and special projects as requested

完成领导布置的其他任务和特殊项目

MINIMUM QUALIFICATIONS

1. Education

• BA in Business Administration, Marketing, Retail, or Supervisory Management required or equivalent work experience

2. Experience

• 5-10 years retail experience required preferably in furniture environment

• 3-5 years of management experience required

3. Knowledge of:

• Microsoft Office software

• Comprehensive knowledge of Ashley Product

• Legalities in the workplace

• Working knowledge of Continuous Improvement tools

• Document Management Systems

• Record Management

• Retail operations

• Local retail landscape

4. Skills and Abilities

• Prioritizes work effectively

• Demonstrates personal productivity

• Multi-tasks

• Process oriented

• Demonstrates accountability and integrity

• Follows policies and procedures

• Takes initiative

• Attends to critical detail

• Displays high energy

• Enthusiastic and friendly

• Possesses self-confidence

• Projects a professional image

• Ensures long-term brand confidence

• Responsive to team development needs

• Personalize each interaction with people

• Works as a team

• Listens actively

• Embraces change

• Analyzes data

• Solves problems & Offers solutions

• Leads a team

• Motivates and recognizes

• Communicates openly

• Solution focused/resolves conflict

• Coaches and develops others

• Manages performance

• Promotes learning

EQUIPMENT USED?

• Laptop, phone and/or tablet

MENTAL & PHYSICAL DEMANDS//WORKING CONDITIONS

1. Mental Effort

• Work is performed under strong demands in a fast-paced environment

• Generates suggestions to improve processes

• Create, interpret, and analyze Continuous Improvement tools

• Manage multiple tasks simultaneously

• Displays empathy, understanding, and patience with employees and external customers

2. Physical Requirements

• Frequent sitting for extended periods of time

• Frequent standing/walking to different locations as needed

• Frequent keyboard/mouse use

3. Working Conditions

• Retail/Office/Warehouse environment

• Flexible and willing to work extended hours

4. Annual tasking timeline (note, these are approximate)

• Stores – 36 weeks between Shanghai (18), Suzhou (9) and Hangzhou (9);

• Office work (TSM) – 12 weeks

• Training and business planning meetings - 3 weeks

• Vacation – 7 days